The Slator 2024 Language Industry Market Report provides a comprehensive view of the global language services and language technology industry — an addressable market of USD 27.03bn in 2023, according to Slator.
The report puts Language AI in focus. We examine how language AI has been elevated to a C-level priority within enterprises, and explore the unique opportunity that 2024 presents for language industry players to raise their visibility and expand their role.
Drawing on Slator surveys, conducted in early 2024 with buyers and language services and technology providers, this data-rich report shares key insights into the competitive position and strategy of industry players.
We present the latest data on the extent of AI adoption across the industry. The AI maturity of enterprise buyers is also analyzed. Slator’s buyer survey results reveal the language AI services currently in most demand.
Report buyers and Slator Growth, Pro, and Enterprise subscribers will be invited to join a complimentary briefing about the report’s key findings on Monday, June 3, 2024 at 4pm CEST / 10am ET / 7am PT.
Slator 2024 Language Industry Market Report — Language AI Edition
The 140-page flagship report features in-depth market analysis, language AI opportunities, survey results, and much more.
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A big picture view of the AI ecosystem is presented. We illustrate how changes at any layer of the AI stack — infrastructure, data, models, and applications — have significant implications for both buyers and providers.
Focusing on language service providers, the report looks at how LSPs are responding to this era of transition. The report analyzes growth and market share per segment, and explores how LSPs are expanding their AI service portfolios and strategically repositioning.
The impact of large language models on technology providers and platforms is revealed. We share insights from leading machine translation providers. The report also examines how TMS providers have recast their products to foreground AI.
The report considers the competitive position of emerging language AI startups, along with the normalization of “language-as-a-feature”, and outlines the implications of these trends for the broader language industry.
A major growth vector for the industry — multilingual AI content — is explored in depth. The report reveals the current level of buyer demand and lists concrete use cases.
Advances in voice AI are driving a rise in AI dubbing and real-time speech translation, unlocking new use cases, and the report unpacks the practical applications of these AI services.
The results of Slator’s survey on linguist AI adoption are also revealed.
As a key tool for sales and business development professionals, the report includes a section on how to understand client needs and add value in the current era.
Additionally, the report shares the results of Slator’s survey on pricing models, presenting insights into established and emerging approaches to pricing in the AI era.
Lastly, a market outlook is presented — with market size projections for 2025 and a five year period — and we outline the segments of the industry best positioned to win in the midterm in this era of AI-driven change.
Table of Contents
Executive Summary | 5 |
Language Services Industry Analysis | 6 |
Market Size Market Analysis Framework Market Size by Vertical Growth by Vertical Market Size per Geography Market Size by Region Growth per Region Top 10 Countries by Market Size Market Size by Buyer Intention |
6 7 8 9 11 12 14 18 18 |
Competitive Landscape: Language Service Providers | 21 |
Language Service Providers LSP Global Expansion & Workforce Key Events in the Language Industry 2023 – 2024 |
22 26 29 |
Competitive Landscape: Interpreting | 30 |
Trends in Interpreting | 30 |
Demand for Language Services in 2024 | 34 |
Machine Translation | 39 |
Machine Translation Market Size The Impact of LLMs on Machine Translation Machine Translation 2024 Survey Results |
41 41 42 |
Translation Management Systems | 47 |
The Future of TMS Integration and Customization of MT Models and LLMs |
48 52 |
Language AI in 2024 | 58 |
The AI Opportunity for the Language Industry Language AI Startups and “Language as a Feature” |
60 61 |
The Language AI Stack | 66 |
AI Infrastructure Data-for-AI Foundation Models Language AI Foundation Models |
68 69 71 72 |
AI Content Generation | 74 |
AI Dubbing for Multilingual Video | 77 |
Real-Time Speech Translation | 81 |
Advances in Voice AI | 84 |
Buyer Perspective on Language AI | 86 |
Enterprise Buyer AI Maturity How Enterprise Buyers Access Language AI Buyer Demand for Language AI |
87 88 90 |
LSP AI Strategies | 92 |
LSP Adoption of LLMs Slator 2024 LSP Language AI Survey LSP Strategic Repositioning LSP Promotion of AI Services |
92 95 97 99 |
Linguist AI Adoption | 102 |
Pricing for the AI Era | 105 |
Emerging Pricing Models & Trends | 111 |
Sales Strategies for LSPs | 112 |
Cross-Sell and Up-Sell Opportunities Building Solutions |
112 114 |
M&A and Funding | 120 |
Language Industry M&A M&A and Funding Outlook |
121 126 |
Market Outlook 2024 | 128 |
Macro Risks, Historical Resilience, and the AI Factor Growth Sectors, Markets, and Niches |
129 131 |
Appendices | 133 |
How to Use This Report
Slator’s easy-to-digest 2024 Language Industry Market Report — Language AI Edition offers the very latest industry and data analyses, providing language service providers, end clients, and investors the confidence to make informed and time-critical decisions. It is a cost-effective, credible resource for busy professionals.